A collection of Leonardo DaVinci’s famous sketches is a good example of visualizing ideas and concepts. But these collections are a more primitive take on the inspiration boards we know today. Think Leonardo da Vinci and his human anatomy sketches or the engineering ideas he displayed with fascinating diagrams and descriptions. Artists, architects, and designers have always collected materials, sketches, or samples as part of their creative process. It’s a centuries-old practice to assemble images, textures, and colors to inspire a community. Image source: A brief history of the moodboard concept Learn more about storyboards for animation. Mood boards don’t contain scene sequences, storylines, or dialogue. This will ensure your project and design can target the intended demographic more efficiently.ĭon’t confuse mood boards with storyboards. When discussing branding and marketing, mood boards help keep visual elements aligned with target audiences and market trends. A mood board can bridge the gap between your idea and your client's understanding to ensure everyone is on the same page. Facilitates communicationĬommunicate your vision to clients, team members, or stakeholders. They provide an ideal guideline for the design team of every creative project to base their work on during the project.Įspecially for beginners in their respective professions, it can be a potent tool to visually express your ideas without using technical jargon.Īs a starting point for a project, it can be further developed during all project stages to keep track of the project’s goals. The mood board helps creatives like graphic designers get their creative juices flowing. It’s usually during the brainstorming phase when the team's first ideas or visual concepts for a film or video, video game, ad campaign, and other design projects must be communicated. Mood boards are generally created at the beginning of a project. Mood boards are great tools for doing this. Sometimes, explaining a visual idea or concept is difficult to communicate verbally.
It's the visual representation of your project vision and the first step of your creative process. The idea visually conveys a project's mood, color palette, or style. If you’re creating a digital collage, you can incorporate sound samples. It's a photo collage of various elements: Get started What's a mood board? Image Source: SpoakĪ mood board, sometimes called an inspirational board, is a tool to collect and communicate visual ideas, design elements, and concepts.